About

the new originals (est. 2015 in Amsterdam) makes performance clothing for creatives. We aim to craft understated, quality pieces inspired by the things that define us. Just like the 9-Dots logo that symbolizes our brand, we believe in pushing boundaries and exploring new perspectives. We live by one simple mantra: “Think Outside the Box.” This ethos permeates everything we do, from our classic designs to our collaborative spirit. We believe that everyone has creative potential and our mission is to provide a platform for creativity. A brand that celebrates individuality within a community. Performance clothing for creatives.

about-image